Digital Marketing Strategist
6 days ago
We are seeking a highly motivated and innovative Performance Manager to join our team at Blu Digital, an online retailer with huge plans for growth.
The successful candidate will be responsible for driving traffic to our websites using various digital marketing channels, including PPC, SEO, and Paid Social, with the goal of migrating our current agency usage in-house.
The ideal candidate will lead the way on PPC, SEO, and Paid Social, building a team around them as they move the needle on KPIs and help push the success of multiple websites forward.
Key Responsibilities:
- Develop and execute digital marketing strategies to drive website traffic and revenue growth
- Lead a team of digital marketing professionals in the development and execution of PPC, SEO, and Paid Social campaigns
- Collaborate with cross-functional teams to ensure alignment and effective communication
- Monitor and analyze campaign performance, making data-driven decisions to optimize results
- Stay up-to-date with industry trends and best practices in digital marketing
Requirements:
- Proven experience in a leadership role within digital marketing, with a depth of hands-on knowledge in PPC, SEO, and Paid Social
- Excellent technical and analytical understanding, with the ability to work at pace in a dynamic environment
- Strong strategic thinking, collaboration, and communication skills
- Ability to work effectively in a fast-paced environment with multiple priorities and deadlines
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