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Social Media Advertising Lead
3 months ago
Join Epic Social as a Paid Media Manager
We are looking for a skilled Paid Media Manager to enhance our digital marketing efforts. The successful candidate will oversee various media initiatives, focusing on advertising campaigns, social media, and comprehensive market research.
Key Responsibilities:
- Oversee and execute paid media marketing initiatives, emphasizing paid search and social media platforms.
- Develop and implement the paid media strategy aimed at attracting new clients while optimizing the performance of our current customer base.
- Design and execute strategies across paid channels, particularly on platforms like Google, Meta, and TikTok, while identifying areas for enhancement.
- Explore and leverage new paid media opportunities to foster brand expansion.
- Utilize Google Analytics and other performance metrics to inform marketing strategies and generate insightful performance reports.
- Encourage innovation and seek out new avenues for paid media initiatives.
- Collaborate closely with the E-commerce Manager and other stakeholders to cultivate a thriving digital ecosystem.
Qualifications:
- Demonstrated experience in media management, advertising, and campaign execution.
- Expertise in Google tools, including Google Ads and Google Analytics.
- Strong analytical capabilities with a knack for interpreting data and identifying trends.
- Exceptional communication and negotiation skills.
- Adept at thriving in a dynamic work environment.
- A creative thinker with a strategic outlook on media planning.
