Beauty Brand Strategist

1 month ago

London, Greater London, United Kingdom Revolution Beauty Ltd Full time
Revolution Beauty Ltd: Brand Manager Opportunity

We are seeking a highly skilled Brand Manager to oversee the development, implementation, and management of our brand strategy across multiple international markets and channels.

The successful candidate will ensure global marketing campaigns promote our brand equity consistently across all touch points and markets. They will define the end-to-end customer experience, including influencing essential product messaging and information on product artwork.

Key Responsibilities:
  • Support the Head of Brand Marketing in overseeing the development, implementation, and management of the Revolution Beauty company brand strategy
  • Lead on the global approach to brand campaigns and product launches, ensuring all key stakeholders and local markets are clearly informed on the campaign strategy, critical path, and execution plans
  • Ensure campaigns align with brand identity, resonate with target consumers, and maintain a cohesive brand image
  • Clearly brief and work collaboratively with key teams across the business - Studio, Design, Social, VM, Sales, Commercial & Product teams to deliver on the 360-marketing plans
  • Assist in establishing and executing on a globally aligned marketing calendar
  • Utilize trend and competitor insights to inform campaign decisions
  • Analyse market insights, sales, and brand health performance to support growth objectives and adapt future strategies
  • Lead on the management and delivery of campaign toolkits and planning toolkits
  • Oversee campaign creative briefing, from concept development to execution, localization, and delivery
  • Work with the Head of Brand Marketing and CMO to manage and optimize the brand marketing budget
  • Manage and mentor the Junior Brand Managers within the Global Brand Team
Requirements:
  • Strong knowledge of brand marketing with 4+ years previous experience in a related role
  • A true passion for all things beauty with a strong understanding of the industry
  • Strong understanding and experience in executing on an omnichannel marketing approach including ecommerce, PR, Social and VM
  • A true creative thinker and innovator with the ability to execute on campaign concepts and bring cross-functional teams on the journey
  • A creative eye with proven experience in briefing in content requirements to Studio/ Design teams, Content Creators and external agencies
  • Strong communication and presentation skills
  • Strong organizational skills with the ability to work independently and cross-functionally in a fast-paced, dynamic environment

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