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About ARO
ARO is a leading provider of IT and communication solutions with over 25 years of experience in the UK and internationally. We specialize in Collaboration, Connectivity, Cloud, Infrastructure, and Cyber Security services, offering a comprehensive range of expertise to businesses across various sectors.
Our Mission
At ARO, our mission is to deliver seamless technology experiences for all end users. To achieve this, we strive to build a positive workplace culture that fosters innovation, collaboration, and employee growth.
About the Role
We are seeking a talented Digital Marketing Specialist to join our dynamic marketing team. In this role, you will play a crucial part in developing and executing digital marketing campaigns across various channels to drive brand awareness, generate leads, and ultimately contribute to revenue growth.
Responsibilities
- Develop and implement engaging email marketing campaigns to promote products and services, nurture leads, and drive website traffic.
- Create compelling blog content and social media posts that resonate with our target audience and align with our brand messaging.
- Assist in the planning and execution of internal and external events to enhance brand visibility and foster customer relationships.
- Collaborate with the marketing and product teams to ensure consistent brand messaging across all marketing materials.
- Analyze campaign performance metrics and provide insights to optimize future strategies.
- Stay up-to-date on industry trends and best practices in digital marketing.
Qualifications
- Proven experience in developing and executing successful digital marketing campaigns.
- Excellent written and verbal communication skills with a strong understanding of brand messaging.
- Proficiency in email marketing platforms, content management systems, and social media tools.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Passion for digital marketing and a desire to stay ahead of industry trends.
