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Director of Brand Strategy
2 months ago
We are seeking a highly experienced and passionate Brand Marketing Leader to join our team at COREcruitment International. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive brand marketing strategy that aligns with our company's goals and values.
Key Responsibilities- Develop and execute a brand marketing strategy that drives business growth and enhances brand visibility
- Lead and manage a team of marketing professionals, fostering a creative and collaborative work environment
- Oversee all marketing initiatives, including digital marketing, content creation, public relations, and social media
- Monitor industry trends and competitor activities to ensure our brand remains competitive and innovative
- Collaborate with cross-functional teams and agencies to ensure consistent brand representation
- Develop and manage the brand marketing budget effectively
- Create and maintain strong relationships with external partners and agencies
- Measure the success of marketing campaigns through key performance indicators (KPIs) and make data-driven improvements
- Oversee partnership projects and ensure a consistent brand message is delivered
- Previous experience in a senior brand role with international reach
- Experience within a fast-paced B2C business
- Ability to make effective commercial decisions
- A dynamic, proactive, and motivated individual
- Ability to develop and manage relationships