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Influencer Marketing Campaign Coordinator

3 months ago

Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom The Goat Agency Full time

Position: Influencer Marketing Campaign Coordinator (Bilingual in German)

Location: Remote-first environment, with occasional opportunities for in-person collaboration.

Compensation: £34,000 - £40,000

About The Goat Agency:

As a premier social-first advertising agency, we leverage the power of influencers to drive exceptional results for our clients. Our team is dedicated to blending data-driven methodologies with innovative creativity, significantly shaping the digital marketing sphere.

Role Summary:

In the capacity of Influencer Marketing Campaign Coordinator, you will be instrumental in the successful execution of our influencer and social media marketing initiatives. Your role will encompass overseeing the complete lifecycle of campaigns, from ideation to execution, ensuring that each project aligns with client goals and achieves outstanding outcomes.

Your key responsibilities will include:

  • Crafting tailored influencer marketing strategies and campaign frameworks that align with client objectives.
  • Identifying and selecting appropriate influencers based on brand synergy and audience engagement.
  • Building and nurturing robust relationships with a diverse array of influencers.
  • Negotiating and formalizing influencer partnerships, covering compensation, deliverables, and contractual terms.
  • Providing influencers with comprehensive guidelines and creative briefs for campaign deliverables.
  • Reviewing and approving content generated by influencers to ensure compliance with brand standards and campaign goals.
  • Coordinating content approvals with clients and facilitating necessary revisions.
  • Establishing and managing project timelines to ensure all campaign milestones are achieved.
  • Overseeing budgets and expenditures for each campaign to guarantee financial efficiency.
  • Monitoring campaign performance and delivering data-driven insights for enhancement.
  • Facilitating the execution of influencer marketing campaigns through expert translation between French and English.

Qualifications Required:

  • A minimum of 3 years of relevant experience in planning and executing influencer marketing campaigns.
  • Proven ability to delegate and prioritize tasks in a dynamic environment.
  • Strong writing and communication skills.
  • Ability to maintain composure and effectiveness under pressure.
  • Familiarity with influencer marketing and social media metrics (impressions, reach, engagement).
  • Bilingual proficiency in German.

Company Culture and Benefits:

  • Regular social events and ongoing team activities.
  • Provision of a MacBook for work purposes.
  • Flexible working hours.
  • Remote/Hybrid working options.
  • £200 grant for enhancing your home office setup post-probation.
  • Health and wellbeing allowance following successful completion of probation.
  • Health insurance benefits after probation period.
  • Life insurance coverage.
  • 25 days of annual leave plus public holidays, increasing to 30 days based on tenure.
  • Additional days off for birthdays and work anniversaries.
  • Gifts for length of service.
  • In-office perks including wellness treatments and yoga sessions.
  • Flexible bank holiday arrangements.
  • Volunteering opportunities.
  • Complimentary flu vaccinations.

And many more benefits await you.