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Digital Marketing Specialist: Project and Planning

2 months ago


Bath, Bath and North East Somerset, United Kingdom The Social Shepherd Full time £22,000 - £31,000

About The Social Shepherd

We're a fast-growing marketing agency that helps global brands, household names, and high-growth scale-ups accelerate their business growth. Our full-service offering includes Paid Media (Paid Social & Paid Search), Social, Creative & Influencer.

Our Work Environment

We operate a hybrid model where team members come to the office 3 days a week. Our team loves working collaboratively, but they also like the option and balance of working from home.

Benefits Package

Our collaboration with Bupa & Perkbox grants you access to a spectrum of health services, discounts, benefits, and perks. Enjoy your birthday off and kickstart a healthier commute with our cycle-to-work scheme, all yours upon successfully completing your probationary period.

Flexible Hours

We welcome applications from individuals regardless of their race, ethnicity, sexual orientation, religion, age, gender, or disability status. Bi-Annual Bonus: rewarding our team is something we love to do. Everyone who's in the team enjoys quarterly bonuses based on business performance & and growth.

About the Role

As a Paid Media Executive, you'll work on building paid advertising campaigns on Google, Facebook, Instagram, TikTok and other social media platforms. Your daily tasks include media planning, ad-buying, optimising performance and reporting.

Key Responsibilities

  • Managing our clients' media budgets across Paid Search & Paid Social.
  • Continually optimise ad accounts to achieve the absolute best results for clients, considering performance across different channels.
  • Ensuring they're kept in the loop regarding exactly what we're doing to optimise their performance.
  • Copywriting, analysing performance, building reports, suggesting creative recommendations etc.

What We're Looking For

We're open to hiring both an entry-level position or someone with 1-2 years of experience. If you're excited about building a career in digital marketing/paid advertising and want to learn rapidly in a marketing agency environment, we'd love to hear from you.

Requirements

  • A data-driven and analytical person who also likes to oversee some of the creative direction.
  • Curious and adaptable: it's a fast-moving industry, and digital advertising even more so. Advertising and Social Media platforms change and adapt weekly - so you must be happy with keeping up to date with changes and learning about how they may impact our output.