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Content Strategist

2 months ago


Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom RecruitmentJunky Full time

{"h1": "Head of Content", "p": "Join RecruitmentJunky, a global leader in cloud-based point-of-sale solutions, as we revolutionize the way businesses in retail and hospitality manage operations. We are seeking a dynamic and innovative Head of Content to spearhead our content strategy and lead our global narrative.", "ul": [{"li": "Develop and execute a content strategy that aligns with growth objectives and resonates with target audiences globally."}, {"li": "Collaborate with external PR agencies to maintain sustained media presence and manage an awards calendar to maximize brand trust and visibility."}, {"li": "Oversee the production of high-quality content in various formats (video, blogs, social) to engage different audience segments across multiple channels."}, {"li": "Partner with the SEO team to ensure all content is optimized for search engines, driving traffic and boosting domain authority."}, {"li": "Work with internal teams, App Store partners, and influencers to create co-branded content, enhance product marketing, and elevate customer engagement."}, {"li": "Ensure content is localized to support international growth, working with regional teams to ensure relevancy and impact."}, {"li": "Maintain a forward-looking content calendar, managing the output of articles, videos, and other materials to enhance brand positioning."}, {"li": "Collaborate with graphic design, CRM, product, and sales teams to create and maintain content that supports product releases, email campaigns, and strategic initiatives."}, {"li": "Utilize tools like SEMrush, Google Analytics, and HotJar to measure content performance, presenting opportunities for improvement and growth."}], "h2": "What You'll Need:", "ul": [{"li": "Proven experience developing and executing a content strategy that supports business growth and customer engagement."}, {"li": "Strong knowledge of SEO and the ability to integrate best practices into content planning."}, {"li": "Expertise in storytelling, writing, editing, and developing content in multiple formats."}, {"li": "Excellent leadership skills with the ability to manage, inspire, and mentor a team of writers, designers, and content creators."}, {"li": "A data-driven mindset with experience analyzing content performance metrics and optimizing accordingly."}, {"li": "Strong project management skills, ensuring timely delivery and high-quality output across content initiatives."}, {"li": "Experience collaborating with multiple stakeholders across marketing, sales, and product teams."}, {"li": "Creative vision and ability to innovate content ideas and formats to capture audience interest."}], "h3": "Bonus Points for:", "ul": [{"li": "Experience with tools like SEMrush, HotJar, and Google Analytics."}, {"li": "Background in working with global or multi-territory businesses."}, {"li": "Understanding of CRM and email marketing campaign strategies."}], "p": "If you're a content strategist with a passion for storytelling and driving results, we want to hear from you. This role is your chance to define the voice of a global brand and make a significant impact across the business.", "lang_code": "en"}