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Digital Marketing Specialist
2 months ago
Hutchison Technologies is seeking a highly skilled Digital Marketing Executive to join our team. As a key member of our marketing department, you will play a crucial role in establishing and enhancing our digital brand credibility and awareness.
Key Responsibilities- Brand Awareness and Engagement
- Develop and implement strategies to increase audience size, engagement, and content distribution across our digital platforms.
- Manage social media platforms to promote lead generation and brand awareness.
- Digital Campaigns and Strategy
- Execute marketing strategies and digital campaigns across all relevant channels, including website traffic optimization, email marketing, social media management, Google Ads, SEO, content marketing, and event support.
- Drive growth in our lead generation pipeline through data-driven decision making.
- Content Creation and Management
- Contribute to and deliver the marketing strategy for digital activities that support departmental objectives and aims to increase company revenue.
- Create high-quality content, including case studies, blogs, thought leadership articles, and social media content, to increase the company's products' search rankings and brand presence.
- Event Planning and Execution
- Organize and participate in both in-person and online events to promote our brand and products.
- Reporting and Analysis
- Carry out weekly and monthly social reporting and analysis to support continuous improvement in the quality and performance of our digital activities.
- Customer Communications
- Create regular email campaigns to support customer communications and lead generation campaigns.
- 2 years B2B marketing experience
- Social Platform Management
- Adobe Creative Suite
- Google Ads
- Meta Ads
- SEO
- Google Analytics
- Copywriting
- Strong interpersonal skillset
- Customer and Sales focused mindset
- Graphic Design
- Photography
- Videography
- Audio Production
- A collaborative and agile working environment with high levels of autonomy
- A competitive salary
- Group life insurance
- Defined contribution company pension scheme
- 32-days paid holiday
We design and build sustainable, integrated technologies that make spaces work for people. We engineer light, sound, access, networking, connectivity, and more. Wherever people come together to work, learn, stay, or play, we can take care of the technology that makes the experience work brilliantly. Over the past 30 years, we have built a strong reputation, and are the current market leader in the health and fitness sector. Now we are looking to spread our services to industries far beyond.
