Commercial Planning Manager

1 day ago


Burton upon Trent, Staffordshire, United Kingdom Rise Resourcing Full time
Commercial Intelligence Manager

A key role in our Marketing Team, supporting commercial analysis and insight into consumer trends. This 9-month FTC contract is an exciting opportunity to drive customer-centric marketing campaigns and menus.

The Role

As a Commercial Intelligence Manager, you will provide data-driven insights and recommendations to help each brand develop its marketing activity. You will showcase how data analysis can tell the story of marketing performance and customer engagement.

Through the interrogation of all available data and analytics sources, you will help the marketing teams drive increased brand awareness, visits, and profitable sales growth.

Your Key Responsibilities
  1. Provide marketing analysis, insights, and support to the business.
  2. Use data and analytics to tell a story and provide actionable marketing insights.
  3. Harmonise and manipulate internal data sources for excellent data quality.
  4. Build testing methodologies to analyse and optimise marketing spend across channels.
  5. Work with Marketing Managers and Brand Execs to define campaign/project parameters and KPIs.
  6. Provide timely analysis of promotions and discount activity with recommendations.
  7. Work with brand marketing teams to understand their strategy and priorities.
What You'll Bring
  1. An analytical mind that converts data into insights.
  2. A self-starter with a continuous curiosity for new information and solutions.
  3. Experience with project planning and implementation.
  4. Effective communication skills for senior stakeholders.
  5. Attention to detail in information sharing and communication.

Salary: £45,000 - £55,000 + £5,000 car allowance + 10% performance bonus



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