Customer Relationship Management Specialist

1 month ago

London, Greater London, United Kingdom GIMO Global Interactive Marketing Online Ltd Full time
About GIMO

GIMO Global Interactive Marketing Online Ltd is a leading provider of online marketing solutions, with a strong presence in the iGaming, Sports Betting, Poker, and Casino industries. Our company has received numerous awards, including the 2021 Employee Centric Company award at the UK Employee Experience Awards.

We have a diverse team of experts in marketing, affiliation marketing, development, web design, content, analysis, software development, and customer service. Our team is passionate about delivering exceptional customer experiences and driving business growth through innovative marketing strategies.

About the Role

We are seeking a highly skilled Customer Relationship Management (CRM) Manager to join our team. As a CRM Manager, you will be responsible for developing and implementing a comprehensive CRM strategy that drives customer engagement, retention, and growth. You will work closely with our marketing and sales teams to identify opportunities for improvement and develop targeted campaigns to maximize customer value.

The ideal candidate will have a strong background in CRM management, with experience in developing and executing multi-channel campaigns. You will be responsible for analyzing customer data, identifying trends and insights, and developing data-driven marketing strategies to drive business growth. You will also be responsible for leading a team of marketing professionals and providing guidance and support to ensure the successful execution of marketing campaigns.

Key Responsibilities
  • Develop and implement a comprehensive CRM strategy that drives customer engagement, retention, and growth.
  • Analyze customer data to identify trends and insights, and develop data-driven marketing strategies to drive business growth.
  • Lead a team of marketing professionals and provide guidance and support to ensure the successful execution of marketing campaigns.
  • Collaborate with cross-functional teams to identify opportunities for improvement and develop targeted campaigns to maximize customer value.
  • Develop and maintain relationships with key stakeholders, including country managers, design, copywriters, compliance, and customer service teams.
  • Stay up-to-date with industry trends and best practices in CRM management and marketing automation.
Requirements
  • Proven experience in CRM management, with a strong background in developing and executing multi-channel campaigns.
  • Strong analytical and problem-solving skills, with the ability to analyze customer data and develop data-driven marketing strategies.
  • Excellent communication and leadership skills, with the ability to lead a team of marketing professionals and provide guidance and support.
  • Ability to work collaboratively with cross-functional teams to identify opportunities for improvement and develop targeted campaigns.
  • Strong understanding of marketing automation platforms and CRM software.
  • Ability to stay up-to-date with industry trends and best practices in CRM management and marketing automation.
What We Offer
  • A competitive salary and benefits package.
  • A dynamic and supportive work environment.
  • Opportunities for professional growth and development.
  • A collaborative and inclusive team culture.
  • A comprehensive training program to ensure your success in the role.

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