Marketing Specialist

4 weeks ago

London, Greater London, United Kingdom Financialnarrative Full time
Job Title: Marketing Specialist - Insurance Segment

This is an exciting opportunity for an experienced client marketer to join the Institutional Client Marketing Team to lead regional strategy and execution of integrated marketing campaigns for the insurance segment.

Key Responsibilities:
  • Partner closely with the Head of Client Marketing, EMEA, the global insurance segment marketing lead, insurance team sales and advisory leads, and the regional client marketing teams to develop and execute the marketing plan for the EMEA insurance market, aligning with the global insurance marketing framework and local regional marketing plans.
  • Collaborate with global marketing partners to bring best thinking to marketing initiatives.
  • Help drive important initiatives forward by leading execution of marketing strategy for email, digital, social media, paid media, events and thought leadership, creating tailored content as required.
  • Provide reporting and analysis of marketing programs ensuring regular review and refinement.
  • Operate in a growing global insurance ecosystem including professionals spanning functions like sales, product, and client service.
Qualifications:
  • Degree educated.
  • 5+ years of institutional client marketing experience.
  • Skilled in copywriting and content creation.
  • Knowledge of the UK and/or Germany insurance segment preferred.
  • Language skills: English (fluent) and German (preferred).
  • Enthusiastic individual with a collegiate approach.
  • Excellent communication skills with the ability to express complex issues succinctly and clearly to business partners.
  • Ability to excel in a fast-paced, rapidly changing, deadline-driven environment.
  • Creative thinker with a test and learn mind-set and desire to innovate to drive results.
  • Self-motivated individual with the ability to think independently and work proactively to resolve issues.
  • Comfortable operating in a team-based environment that is multi-location.

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