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Senior Customer Relationship Manager
3 months ago
About Ford Pro: Ford Pro is an innovative global entity within Ford, dedicated to enhancing productivity for commercial clients. We provide a comprehensive suite of vehicles, products, and services tailored for diverse professions, all supported by advanced technology designed for maximum operational efficiency. Our offerings include a complete range of electrified and traditional vehicles that seamlessly integrate into the Ford Pro ecosystem, empowering our customers' businesses to thrive in today's market and the future of electrification.
Role Overview: We are seeking a skilled professional to join the Ford Pro EU CRM team, part of the broader Ford Pro Digital Marketing division. This role is pivotal in steering the organization towards a digital-first, omni-channel customer journey for all Ford Pro stakeholders.
Key Responsibilities:
- Design, implement, and refine Ford Pro marketing campaigns that support customer engagement throughout their lifecycle.
- Facilitate key product launches and promotional activities across the five pillars of Ford Pro.
- Assist EU market teams in executing tactical campaigns aimed at achieving both local and central objectives.
Essential Qualifications and Skills:
- Degree-level education or equivalent experience.
- Proven experience in a B2B environment.
- Advanced proficiency in Microsoft Office, CRM systems, and reporting/dashboard tools.
- Exceptional verbal and written communication abilities.
- Experience in scaling operations through a test-and-learn approach.
- Comfortable with data analysis and presenting complex information clearly.
- Project management experience within an agile framework.
- Strong knowledge of digital compliance, including GDPR and EU Privacy Laws.
- Self-motivated with a history of taking ownership of significant projects and collaborating effectively across functions.
Desired Qualifications and Skills:
- Knowledge and experience in the automotive sector.
- Proficiency in a second language.
- Salesforce certifications or experience with marketing, sales, or data cloud.
- Data science certifications or relevant experience.
- Master's degree in a related field.
Diversity Commitment: Ford is dedicated to fostering diversity and equality of opportunity for all individuals, opposing any form of discrimination or harassment based on gender, marital status, race, ethnic origin, nationality, disability, sexual orientation, religion, age, or caregiving responsibilities.
Work Arrangement: This position may offer a hybrid work model.
