Digital Communications and Content Creator
7 days ago
The successful candidate will be responsible for the development and execution of a comprehensive content strategy across all digital channels, ensuring that the Princess Yachts brand is accurately represented and consistently communicated.
Key responsibilities will include:
- Creating and curating high-quality content for social media, email, and website channels
- Developing and implementing a content calendar to ensure consistent and timely content delivery
- Collaborating with the senior marketing team to support the development and execution of marketing campaigns
- Managing and maintaining the company's social media presence, including creating and scheduling posts, responding to comments and messages, and analyzing engagement metrics
- Supporting the creation and distribution of marketing materials, including brochures, press releases, and other collateral
- Working closely with the communications team to ensure consistent brand messaging and tone across all channels
The ideal candidate will possess:
- Excellent written and verbal communication skills
- Strong content creation and editing skills, with the ability to adapt tone and style to suit different channels and audiences
- Experience with social media management tools and analytics software
- Ability to work independently and as part of a team, with a strong attention to detail and ability to meet deadlines
- Strong understanding of marketing principles and practices, with a focus on digital marketing and communications
The successful candidate will demonstrate:
- Strong communication and interpersonal skills
- Ability to work in a fast-paced environment and prioritize multiple tasks and deadlines
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
- Ability to think creatively and develop innovative solutions to marketing challenges
The successful candidate will be measured on their ability to:
- Develop and execute a comprehensive content strategy that drives engagement and conversions
- Improve social media metrics, including follower growth, engagement rates, and website traffic
- Support the development and execution of marketing campaigns that meet or exceed business objectives
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