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Programmatic Director

2 months ago

London, Greater London, United Kingdom GroupM Full time
Job Summary

We are seeking a highly skilled and experienced Programmatic Director to join our team at GroupM. As a Programmatic Director, you will be responsible for the coordination and delivery of programmatic campaigns across our clients' accounts.

Key Responsibilities
  • Oversee the programmatic accounts, ensuring ongoing and timely optimization is delivered by the team.
  • Coordinate the team to fulfill wider client or team deliverables, such as weekly reporting, project management, and innovation.
  • Develop in-depth knowledge of all programmatic and relevant 3rd party platforms, operating as an in-agency expert/trusted advisor to clients.
  • Conduct highly effective data analysis and interpretation, issue identification, and solution development on behalf of clients.
  • Oversee the development of clients' testing plans to organize both tactical and mid-term campaign actions and goals.
  • Contribute to the wider regional programmatic strategy and goals, providing strategic insight to individual campaign wrap-ups.
Requirements
  • Digital agency-side experience with hands-on experience of Programmatic, particularly DV360 & Google Ads (GDN, UAC & TrueView).
  • Good proficiency in line management, with experience of managing a team, and demonstrable skills in guiding the development of direct reports.
  • Highly developed interpersonal, team building, and relationship management skills.
  • Strong analytical skills and a natural affinity for numbers, with the ability to analyze raw data, draw conclusions, and develop actionable recommendations.
  • High attention to detail, and good organizational skills, with an understanding of optimization levers and testing approaches across programmatic platforms.
  • A passion for everything digital, with an active interest and understanding of online advertising industry trends.
  • Experience with running multi-million dollar campaigns in the UK market.
Desirable
  • Experience in Media Agency/Digital Marketing Agency.
  • Experience with planning and running large-scale DSP and PMP programs, across platforms such as DV360.
  • DV360 certification.