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Senior Brand Marketing Specialist
2 months ago
Join a leading supplier of essential products utilized in various infrastructure projects both domestically and internationally.
This newly established position offers the opportunity to lead the growth of prominent brands, enhancing market presence and brand vitality.
Enjoy the autonomy to leverage your expertise in crafting strategies that surpass competitors and develop product portfolios that become industry standards.
This role is both strategic and hands-on, encompassing all aspects of brand management from customer insights to strategic brand evolution and product launches.
Your responsibilities will include planning, recommending, and executing brand communication initiatives while analyzing and reporting on results, KPIs, and ROI across teams.
Collaborate within a supportive marketing team that emphasizes personal growth and teamwork.
Key Responsibilities:
Passionately advocate for and enhance brand recognition both internally and externally with clients and the market.
Foster brand knowledge through continuous professional development, e-learning, training, and thought leadership to ensure our brands remain top-of-mind for specifications.
Become the company authority on customer personas and user journeys for each brand.Work closely with product owners and technical teams to ensure compliance with CCPI standards and best practices across all assets, serving as the expert resource for these brands.
Create marketing materials in accordance with brand guidelines, ensuring the Brand Book and Design Guidance are consistently accurate and current.
A CIM certificate (level 3 or above) and 3-5 years of experience in a marketing role focused on branding are preferred.
Experience with trade shows is an added advantage.Proficiency in budget management is essential, along with knowledge of social media platforms.
You should be an effective communicator, capable of working both independently and collaboratively within a broader marketing team.
This role will involve a hybrid work model, with three days in the office and two days remote, and includes a comprehensive benefits package such as Enhanced Parental Leave, Life Insurance, 25 days of vacation, Health and Wellbeing programs, a Pension plan up to 10%, and a Dental Cash Plan.
Zero Surplus is a premier recruitment agency in East Anglia, dedicated to connecting talent with small and international businesses across various regions.
For registration purposes, please indicate your current location or preferred locations, along with your salary expectations and notice period.