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Digital Marketing Specialist
2 months ago
We are seeking a highly skilled Digital Marketing Specialist to join our team at Zachary Daniels, a leading recruitment consultancy. As a Performance Marketing Manager, you will be responsible for driving business growth through effective PPC campaigns.
Key Responsibilities- Campaign Development
- Craft and execute PPC campaigns across multiple platforms to achieve business objectives
- Conduct thorough keyword research to refine and expand keyword targeting and lists
- Data Analysis
- Make data-driven decisions to improve campaign effectiveness and ROI
- Consistently track, analyze, and report on KPIs and optimization strategies
- Collaboration
- Work closely with the wider marketing team to develop strategies and identify target audiences
- Collaborate with cross-functional teams to drive business growth
- Content Creation
- Develop compelling copy and imagery to support PPC campaigns
- Experience
- Proven experience as a PPC Manager in a retail or e-commerce environment
- Skills
- Extensive knowledge of the full PPC process (campaign setup, reporting, and optimization)
- Highly analytical and solution-focused
- Strong communication and collaboration skills
Zachary Daniels is a niche recruitment consultancy specializing in various industries, including buying, merchandising, and e-commerce. We are committed to delivering exceptional recruitment services to our clients.
