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Data Analytics Manager
2 months ago
We are seeking a highly skilled Data Analytics Manager to join our team at the National Housing Federation. As a key member of our organization, you will play a critical role in ensuring the effective use of member data to inform our member engagement and policy positions, increase commercial income, and develop new products and services for the sector.
Key Responsibilities- Provide leadership and support to the team in line with the core values of the organization and with our commitment to drive standards of service to our members.
- Lead a cross-directorate program of work through the Data Strategy Implementation Group.
- Establish systems and processes to collect, maintain, and utilize member data and intelligence effectively.
- Manage the interface with our Customer Relationship Management system to ensure accuracy and efficiency.
- Use data and intelligence to map key trends and changes within the sector and make recommendations to senior staff about the implications of those trends for our work.
- Work with communications colleagues to develop mailing lists and use data and intelligence to inform and shape our messaging about how the sector is regarded by members, stakeholders, and the wider public.
- Work with marketing and commercial colleagues to ensure that we use our data and intelligence to target our commercial products and events effectively, and put processes in place to utilize data to drive engagement and income.
- Work with colleagues across the organization to create a culture that understands and is able to utilize data effectively.
- Act as the key contact point for all member survey work.
- Ensure that all of our internal systems and decisions are based on a common set of data.
- Experience of playing a strategic role in the use of data in a membership, not-for-profit, or business environment.
- Excellent analytical and numeracy skills.
- The ability to communicate effectively and proactively drive forward data-driven decision-making.
- Effective use of CRM systems to inform and deliver high-quality customer service and insight.
- Sound knowledge of GDPR and data protection legislation.
- Experience of data visualization tools, such as Tableau or Power Bi.
- Experience of effective team management.
We are a disability confident committed employer and welcome applications from candidates with disabilities. We are committed to equality, diversity, and inclusion and are working to increase the diversity profile of our workforce. We offer a range of benefits, including flexible working, private healthcare cover, and employee awards.