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Vehicle Product Strategist
2 months ago
We are seeking an exceptional Vehicle Product Manager to join our rapidly growing Product team at Forseven, a revolutionary company transforming the EV industry through cutting-edge technology and innovative engineering practices.
This pivotal role will have the rare opportunity to shape a new vehicle product from an innovative brand, operating in a hybrid capacity from our Bicester and Guildford/Warwick offices.
Key Responsibilities- Develop the product attribute/content positioning, managing trade-offs to achieve best product fit for customer / brand / financials.
- Own and develop the product lifecycle to optimise offer, competitiveness and Forseven business case contribution.
- Lead the change control and documentation of product direction documents.
- Develop Accessories and personalisation content strategies.
- Work with Product Pricing to develop price and take rate assumptions to feed the business cases for all Trims, Options & Accessories.
- Drive the product direction sign-off through development and delivery of compelling presentations and product proposals to the Senior Leadership team.
- Refine the business case for all product programmes, options and accessories, managing unit economic costs, model and market mix, overall programme investment and resultant profit and pay back periods.
- Develop MY strategies which enhance and optimise the customer offer throughout the lifecycle, maximising the bottom line.
- Support development of key customer facing strategic product messaging, including target audience specific USPs, Why-Buys and Sales arguments and translate these into appropriate and compelling marketing assets.
- Support development of Product Guide assets to provide complete product information to the wider business in support of Product launch and go-to-market activities.
- Ensure correct representation of the customer offer, product messaging and product technical data in all marketing collateral, across all markets.
- Support the Sales and Marketing teams in the development of Retail product training materials development.
- Work closely with the wider Commercial Heads to develop an integrated launch timeline and vehicle asset strategy which supports the needs of all MarComms launch activities with prototype vehicles.
- A proactive and ambitious approach; highly motivated and desiring accountability.
- An open and transparent communication style with the ability to build influential relationships at all levels of the business.
- A sincere responsibility for personal development and a genuine passion to develop extensive relevant product knowledge.
- Proven cross-functional automotive OEM product development experience.
- Direct experience of working in a fast-paced startup environment or be able to demonstrate that you can thrive in a less-structured adaptable setting.
- An in-depth understanding and experience of product pricing, value indexing and options analysis.
- Qualification in (degree or higher) ideally in Engineering, Product Design, Business or Marketing or equivalent experience.
- PC systems literacy – highly competent with Microsoft Office and a familiarity with JIRA/Confluence and MIRO tools.
Forseven is building something new. By thinking differently. To create a new car company for the world.
Guided by expert leadership and powered by brilliant minds from the luxury, automotive and technology worlds, we're committed to continuous improvement and the highest standards of quality. We promote a culture of excellence, integrity, and sustainable growth.
Together we are establishing a new legacy. Join us in shaping the future of electric vehicles.