Customer Communications Specialist
1 month ago
Affinity Water is seeking a highly skilled Customer Communications Executive to join our Marketing & Communications team. As a key member of our team, you will be responsible for developing and implementing multi-channel customer communications, ranging from emails, letters, and SMS, to inserts, bills, and leaflets.
Key Responsibilities- Develop, implement, and deliver customer communications across various channels (letters, emails, SMS, etc.).
- Craft engaging copy and visual content that aligns with Affinity Water's brand and voice.
- Collaborate with internal stakeholders to coordinate communications supporting business goals, including marketing campaigns and incident responses.
- Segment and manage customer data to personalise communications based on demographics, preferences, and behaviour.
- Monitor and evaluate campaign effectiveness and customer engagement to drive continuous improvement.
- Ensure all communications adhere to regulatory requirements, GDPR compliance, and best practices.
- Be part of the fast-reactive crisis comms team, providing support during emergency water supply incidents on a rota basis.
- Uphold the brand identity, tone of voice, and messaging guidelines across all customer interactions.
- Experience: Minimum 2 years in customer communications with a strong focus on copywriting, customer data segmentation, and personalisation tools.
- Technical Expertise: Hands-on experience with Email & SMS platforms, marketing automation, and personalisation tools. Understanding of GDPR, data compliance, and communications best practices.
- Skills:
- Strong written and verbal communication skills with a keen eye for detail.
- Proficiency in creating integrated customer communications plans.
- Familiarity with email template customisation, letter production, and customer databases.
- Ability to work collaboratively across teams while managing multiple projects independently.
- Strong time-management and organisational skills.
- Mindset: Positive, self-motivated, and adaptable with a passion for delivering outstanding work. Proactive in problem-solving with a customer-first approach.
- Salary: £27-29,000 - (dependent on skills and experience).
- Hybrid role, with the expectations of a minimum two days a week in the office.
- Hours of work: 37
- Learning and development opportunities, including mentoring and a range of formal courses and open learning resources.
- Entry into the company annual bonus scheme.
- Annual leave from 26 days rising with length of service, and the option to purchase up to 5 extra days.
- A 'Celebration Day' in addition to public holidays that people can use to celebrate a religious festival or other occasion that is important to them.
- A generous 'double match pension scheme' that doubles the contributions you make (company contribution capped at 12%)
- We offer a range of family benefits including enhanced Maternity, Adoption, Paternity, Shared Parental Leave, Fertility Support Leave and up to 5 full or 10 half days of paid Carers Leave.
- Menopause policy and Reasonable Adjustment policy to help everyone perform at their best.
- Access to our Wellbeing Centre with support for looking after your physical and mental health.
- Discounts at a Range of Retail Outlets and on Dental and Medical Insurance through our Tap4Perks scheme.
- Up to 4 Affinity days a year to volunteer in the community.
- Life Assurance.
- Disability Confident
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