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Social Media Marketing Manager
2 months ago
We Are Refyne is seeking a highly skilled Social & Performance Lead to join our team. As a key member of our marketing department, you will be responsible for developing and executing performance-driven campaigns that drive audience growth, engagement, and conversion.
Key Responsibilities:
- Plan and execute social media campaigns that align with brand objectives, leveraging platforms such as Facebook, Instagram, TikTok, and YouTube.
- Collaborate with our creative team to develop compelling ad content that resonates with our target audience.
- Stay up-to-date with the latest trends and innovations in social media advertising and digital marketing.
- Monitor and report on competitor activity and identify opportunities for growth.
- Develop relationships with META, TikTok, Pinterest, and YouTube Product Managers to leverage partnerships and inform our creative social strategy.
Requirements:
- Proven experience in paid social media advertising and AV performance marketing, ideally within the beauty or fashion industry.
- Strong understanding of social media platforms and AV media buying.
- Proficiency in social media and AV advertising tools, including Facebook Ads Manager, Google Ads, YouTube Ads, and programmatic AV platforms.
About Us:
We Are Refyne is a premium, award-winning Skincare brand that is committed to delivering outstanding solutions and a collaborative work environment. If you are a motivated and creative individual who is passionate about social media marketing, we encourage you to apply for this exciting opportunity.