Digital Acquisition Manager

4 weeks ago


Birmingham, Birmingham, United Kingdom eMeals Inc. Full time
Job Title: Customer & Acquisition Manager

We are seeking a highly skilled Customer & Acquisition Manager to join our team at eMeals Inc. This role will be responsible for driving customer acquisition and growth through data-driven strategies and tactics.

Key Responsibilities:
  • Execute Data-Driven Strategies: Develop and execute data-driven strategies to achieve customer acquisition and growth targets.
  • Track and Analyze Performance: Track and analyze website analytics and PPC initiatives to identify areas for improvement and optimize performance.
  • Optimize Marketing Campaigns: Optimize copy and landing pages for paid search engine marketing campaigns to improve conversion rates and customer acquisition.
  • Collaborate with the Marketing Team: Share insights and best practices with the marketing team to foster a collaborative learning environment and drive growth.
  • Perform Ongoing Analysis: Perform ongoing analysis of customer behavior and market trends to identify opportunities for growth and improvement.
Requirements:
  • 5+ Years of Experience: 5+ years of experience in a growth-related role with a proven track record of success.
  • SEM Experience: Proven SEM experience and success managing PPC campaigns across multiple platforms.
  • Performance Marketing: Well-versed in performance marketing, conversion, and online customer acquisition.
  • Analytical Skills: Strong analytical skills with experience running split tests, optimizing funnels, and developing metrics.
  • Self-Starter: A self-starter who is comfortable in a fast-paced environment and can switch between analyzing data and brainstorming new growth ideas.


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