Digital Analyst

4 days ago


Manchester, United Kingdom Kaplan Full time
About the Role

We are seeking a skilled Web Analyst to join our team at Kaplan, a leading provider of apprenticeships and professional assessments.

As a Web Analyst, you will play a crucial role in helping us understand our customers through the analysis and interpretation of web data. You will work closely with our UX team and Marketing Channel Owners to influence decision-making and drive business growth.

Key Responsibilities
  • Develop and maintain digital analytics platforms, including Google Analytics
  • Analyze and interpret web data to inform business decisions
  • Collaborate with stakeholders to identify opportunities for improvement
  • Design and implement data-driven solutions to drive business growth
  • Stay up-to-date with industry trends and best practices in digital analytics
What We Offer

As a Web Analyst at Kaplan, you will have the opportunity to work with a talented team of professionals and contribute to the success of our business. We offer a competitive salary, transparent pay structures, and a comprehensive benefits package, including:

  • 28 days annual leave + option to purchase more
  • Season ticket loan and cycle to work scheme
  • Big discounts on Kaplan courses for you and your family
  • Private medical, income protection, and life insurance
  • 24/7 confidential helpline providing counselling and other support services
  • Company pension contributions
  • Maternity, Adoption, Shared Parental and Paternity/Partner pay which is well above statutory levels
How to Apply

To apply for this role, please submit a CV along with a Cover Letter detailing how you meet the requirements of the role. We recommend that you apply at the earliest as this vacancy will be closed once we have gathered a suitable shortlist.

Shortlisted applicants will be invited to take part in a short telephone interview. If you are successful at this stage, you will be invited in for a second stage face-to-face interview. You will also be asked to prepare a task and present findings during the interview. Details of the task will be shared in the interview invite.



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