Paid Social Campaign Strategist
2 months ago
The Paid Social Account Manager will be responsible for developing and executing paid social strategies that align with client goals and objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results.
Key Responsibilities:- Develop and execute paid social strategies that meet client objectives
- Manage all aspects of paid social campaigns, including campaign setup, optimization, monitoring, weekly reports, and performance analysis
- Collaborate with clients, internal planning teams, and platform representatives to drive best-in-class performance
- Attend and represent the team at regular external and internal client meetings
- Work closely with the Account Director and oversee the Account Executive to deliver strong strategic approaches and adhere to Dentsu's QA policies and procedures
- Actively mentor and empower team members to increase quality and performance on clients
- Stay up-to-date on industry trends, best practices, and platform updates related to paid social
- 3 years of experience managing and planning paid social campaigns, preferably in an agency or client-facing environment
- Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat, and Pinterest
- Strong understanding of paid social principles, best practices, and industry trends
- Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions
- Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams
- Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA)
- Desired experience with marketing partners, such as Smartly
- Competitive salary
- Company-provided medical healthcare
- Generous pension provisions
- Health and wellness benefits
- Volunteering days
- Life assurance
- Working in diverse teams where you can make a real impact
- Exciting and rewarding environment
- Varied work across industries
Dentsu is committed to creating an inclusive and diverse culture that enables employees to bring their whole selves to work. We encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
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