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CRM and Marketing Professional

2 months ago

Edinburgh, Edinburgh, United Kingdom Denholm Associates Full time

**About the Role**

Denholm Associates is seeking a highly skilled Marketing Executive to join our team on a maternity cover contract. As a Marketing Executive, you will play a crucial role in promoting our client's digital forensics company, Forensic Analytics.

**Key Responsibilities**

  • Develop and implement multi-channel marketing strategies to increase brand awareness and drive business growth.
  • Manage the company's presence at virtual and in-person events, working closely with stakeholders to ensure successful outcomes.
  • Plan and execute marketing campaigns across paid media, email, social media, and events, with a focus on driving engagement and conversions.
  • Support the development and maintenance of the company's website content, including copywriting and design.
  • Monitor and optimize marketing activities against key performance indicators (KPIs) and goals.
  • Collaborate with the sales team to ensure alignment and maximize business opportunities.

**Requirements**

  • Minimum 3 years of marketing experience, preferably in a B2B or B2G environment.
  • Proven experience in managing corporate events and developing marketing campaigns.
  • Proficiency in Microsoft Office Suite, CMS systems, and marketing automation tools.
  • Understanding of Google Analytics, SEO, and CRM systems.
  • Experience in design (Adobe Creative Suite/Canva) is a plus.

**What We Offer**

Denholm Associates is a dynamic and innovative company that values its employees. As a Marketing Executive, you will have the opportunity to work with a talented team and contribute to the growth and success of our client's business.