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Head of Marketing/Marketing Director – High Growth Fashion Retail Brand
1 month ago
Fella & Jones are delighted to be working exclusively with a rapidly expanding fashion retail brand that is reshaping the industry with its bold vision and unique product offerings.
We are seeking a Head of Marketing/Marketing Director to lead their marketing strategy, drive growth, and elevate brand presence both locally and globally.
This is a pivotal role where you'll be responsible for crafting and executing a dynamic marketing strategy across all channels. You will lead a talented team, spearheading digital marketing, brand campaigns, and customer engagement initiatives, ensuring consistent and compelling messaging across the board.
Key Responsibilities:- Develop and implement an integrated marketing strategy to drive brand awareness, customer acquisition, and sales growth
- Oversee all digital marketing efforts including social media, SEO, email, and paid media
- Lead creative campaigns that resonate with the target audience and differentiate the brand
- Collaborate with cross-functional teams (product, retail, e-commerce) to align marketing with business objectives
- Manage and mentor the marketing team to foster a culture of innovation and excellence
- Analyse market trends, competitor activity, and customer behaviour to inform future strategies
- Lead strategic partnerships and influencer collaborations to enhance brand visibility
- Proven experience as a Head of Marketing/Marketing Director within the retail or fashion sector
- Expertise in digital marketing, brand building, and omnichannel strategies
- Strong leadership skills with the ability to inspire and manage a high-performing team
- Data-driven mindset with the ability to measure and optimise campaigns for maximum ROI
- Creative, strategic thinker with a passion for fashion and retail