Brand Marketing Manager

4 weeks ago

High Wycombe, Buckinghamshire, United Kingdom Racelogic Full time
About the Role

We are seeking an experienced Brand Marketing Manager to join our dynamic Marketing Team at RACELOGIC. As a key member of our team, you will be responsible for executing a comprehensive global B2B marketing strategy for our VBOX Automotive brand.

Key Responsibilities
  • Develop and implement a robust marketing strategy in alignment with company objectives for the VBOX Automotive brand.
  • Create high-quality written content, including editorials, news stories, white papers, brochures, and gated/download content, ensuring alignment with the brand's voice and technical standards.
  • Design and oversee multi-channel advertising campaigns, including print, digital, and third-party collaborations, and complete post-campaign analysis.
  • Manage the VBOX Automotive marketing budget in line with the agreed strategy.
  • Track and report marketing performance using available data analytics to identify trends, opportunities, and inform audience profiles.
Requirements
  • A degree or other formal qualification in marketing or business studies.
  • A minimum of five years of experience in marketing, with a strong preference for backgrounds in engineering, technology, or related fields.
  • Exceptional ability in content creation, with excellent writing and editorial skills.
  • Proven expertise in managing complex B2B marketing strategies and campaigns.
  • Excellent data handling skills, including digital analytics and sales reporting.
About RACELOGIC

RACELOGIC designs and manufactures electronic systems to measure, record, display, analyze, and simulate data from moving vehicles. Established in 1992, it has evolved to encompass world-leading brands across the Automotive, Motorsport, and GNSS positioning sectors.

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