Global Industry Marketing Director

4 weeks ago

StainesuponThames, Surrey, United Kingdom IFS Full time
Job Title: Global Industry Marketing Manager

At IFS, we're seeking a seasoned marketing professional to join our team as a Global Industry Marketing Manager. This role will play a critical part in driving business growth and revenue through strategic marketing initiatives.

Key Responsibilities:
  • Develop and execute demand generation plans to meet business objectives.
  • Partner with regional marketing teams to deliver targeted marketing programs and support sales activity.
  • Connect with industry experts to understand pain points and develop relevant marketing campaigns.
  • Design and manage high-value content, including advertising, digital content, and social media messaging.
  • Provide innovative approaches to reach customers and build relationships.
  • Analyze and report on campaign effectiveness, optimizing and fine-tuning marketing initiatives.
  • Champion the IFS brand, bringing it to life in the manufacturing industry.
Qualifications:
  • Minimum 2 years' experience in marketing to the manufacturing industry.
  • Minimum 5 years' experience in B2B marketing.
  • Deep understanding of the industry's business issues and technology solutions.
  • Excellent understanding of online marketing platforms and their application.
  • Undergraduate degree in Marketing, Engineering, or a related field.

We offer a dynamic work environment with a balance of remote and in-office working. Our team values innovation, connection, and community building.

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