Marketing Professional
6 days ago
Job Opportunity
Blue Legal, a leading national law firm, is seeking a highly skilled Marketing Executive to join their team in Cardiff. The successful candidate will provide support to key partners in managing the delivery of campaigns and projects in line with division strategy.
The Role
- Coordinate a range of events to engage target audiences and promote the firm's services.
- Identify and evaluate business development opportunities that align with the firm's objectives.
- Develop and execute marketing campaigns across different media channels to enhance brand visibility.
- Oversee the firm's digital marketing, including online presence, content marketing, and search engine optimization.
- Public relations activity – develop and maintain relationships with industry influencers and key contacts.
- Ensure the firm's website is up-to-date and optimized for maximum impact.
- Collaborate with cross-functional teams to develop and implement marketing strategies for business-to-business (B2B) and business-to-consumer (B2C) markets.
The Ideal Candidate
- Previous experience working within a professional services environment.
- Experience using digital platforms such as content management systems, analytics tools, and customer relationship management systems.
- Good understanding of marketing concepts and best practices.
Requirements
- Valid work experience in a law firm, accountancy firm, management consultancy, property/construction firm, financial services firm, or a high-profile relevant association or agency.
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