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Digital Media Specialist

2 months ago

Chester, Cheshire, United Kingdom Certain Advantage Full time

Certain Advantage has partnered with a leading technology company in the UK, known for disrupting their industry with innovative specialist products and services for dedicated business and consumer marketplaces.


The company is expanding and seeking a new Digital Media Specialist to manage accounts with significant budgets across Google and other platforms.

Your time will be allocated across various products, accounts, and ad campaigns, making it an ideal opportunity for someone looking to transition from an agency or a similar large group organization.

You will work closely with a team of experts in Tech, Product, Marketing, and Data to collaborate and drive the business forward.


Key Responsibilities:

  • Managing Google Ads across Search, Display, Video, and Discovery, with budgets up to 6 figures, including Bing and Facebook Advertising
  • Creating and testing ad copy across all platforms
  • Collaborating with the design team to produce Display and Discovery campaigns
  • Reviewing and optimizing campaigns using data analysis
  • Ensuring all accounts track the correct conversion actions
  • Splittesting and experimenting with new strategies
  • Reporting on performance and providing insights
  • Contributing to the development of strategies for products and long-term plans

Requirements:

  • Experience in PPC Paid Search Campaigns in Google Ads
  • Data-driven approach and proficiency in Microsoft Excel
  • Proven ability to communicate campaign and account performance to stakeholders
  • Keen interest in the digital marketing landscape and staying up-to-date with the latest trends
  • Willingness to experiment and learn about all aspects of paid media accounts and user journeys

What We Offer:

  • Competitive salary and bonus structure
  • 25 days holiday + bank holidays
  • Staff wellness perks and private healthcare
  • City centre office location in Chester
  • Hybrid working arrangement with 3 days office-based
We are open to considering a range of salaries for different levels of experience. If you're interested in exploring other opportunities, please don't hesitate to inquire. Please submit your latest CV for consideration and to discuss this role further.