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Content Strategist

2 months ago

Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom ROAR Digital Marketing Full time
{"title": "Head of Content", "description": "Job Summary

As the Head of Content at ROAR Digital Marketing, you will play a crucial role in driving our content strategy and enhancing our online presence. Your primary responsibility will be to develop and execute content plans that engage our audience and support our product initiatives.

Key Responsibilities
  • Develop and implement content strategies that align with our business objectives
  • Manage and maintain our website and client websites with fresh, relevant content
  • Optimize content for search engines and collaborate with our SEO team
  • Contribute to our client's brand messaging through eBook and guide development
  • Research, write, proof, and edit content for clients across various media types
  • Manage client content plans with our internal and external writers
  • Create and manage our ongoing content strategy
  • Write, proof, and optimize our online content, including website, landing pages, blogs, newsletters, and other media
  • Develop content briefs for the team and external writers
  • Write case studies for our website
Requirements
  • Strong copywriting and proofreading skills
  • Experience in writing content for numerous organizations in both B2B and B2C sectors
  • Experience writing various types of copy, including blogs, web copy, guides, PR, and newsletters
  • Experience in using market research to support targeted content generation
  • Skilled in content creation tools and software, such as SEMrush, Ahrefs, and Frase
  • Experience in using and updating CMS systems, such as WordPress
  • Excellent communication and project management skills
What We Offer
  • A competitive salary - circa £30k
  • Client referral scheme - bonus for successful introduction of new business
  • Company pension
  • 28-day holidays, including shutdown over Christmas and New Year
  • Free on-site parking
  • Flexible start and finish times
  • £500 annual personal training allowance
  • Training agreements for external training
  • Volunteer day - a day off to do something that impacts people or the community
  • Fresh fruit delivered weekly
  • Opportunities to attend awards, industry events, and networking events
About ROAR Digital Marketing

We prioritize a positive, supportive work culture and positive client relationships, free from toxic behavior and negativity. We have a supportive and friendly working culture, encouraging everyone to contribute to the business's journey and develop their marketing careers.

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