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Marketing Director

2 months ago

SouthendonSea, Southend-on-Sea, United Kingdom Career Moves Full time
About the Role

Career Moves is seeking a highly skilled Marketing Manager to join our team. As a Marketing Manager, you will be responsible for driving the company's marketing strategy, leading on content creation, and delivering effective marketing campaigns.

Key Responsibilities
  • Marketing Strategy: Develop and implement a comprehensive marketing strategy to drive business growth and increase brand awareness.
  • Content Creation: Plan, create, and distribute high-quality content across various channels to engage with our target audience.
  • Campaign Management: Design, execute, and measure the success of marketing campaigns to achieve business objectives.
  • Team Collaboration: Work closely with the Business Development team to support account-based marketing initiatives and ensure alignment with overall business goals.
  • Event Management: Plan and execute events, conferences, and trade shows to showcase our brand and products.
  • Analytics and Reporting: Monitor and analyze campaign performance, providing insights and recommendations to improve future marketing efforts.
Requirements
  • B2B Marketing Experience: Proven track record of success in B2B marketing, with a focus on leadership and strategy.
  • Rebrand and Relaunch Experience: Experience with rebranding and relaunching products or services, with a focus on creating a strong brand identity.
  • Marketing Technology: Familiarity with marketing technology platforms, such as Salesforce, Sitecore, and Adobe.
  • Communication and Interpersonal Skills: Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
  • Strategic Thinking: Strong strategic thinking and problem-solving skills, with the ability to analyze complex marketing challenges and develop effective solutions.