Consumer Insights Manager
4 weeks ago
At Sodiaal, we are seeking a highly skilled Consumer Insights Manager to join our team. As a key member of our organization, you will play a crucial role in supporting our consumer approach with the marketing, R&D, and sales teams.
Key Responsibilities:- Conduct in-depth market, trend, and consumer analysis based on ad hoc studies, collaborating with research institutes to provide forecasts of consumer needs and new perspectives for brand growth.
- Advise and support the marketing team in strategic decision-making on innovation plans and renovations, focusing on UK Innovation projects.
- Develop analyses and visual aids for marketing teams to ensure the consumer's voice is heard in all decision-making processes.
- Contribute to the brand's innovation plans, including product reviews of packaging, positioning, and competition.
- Manage the UK&FR yearly CI budget.
- A proven track record of experience (8+ years) in research companies, preferably working on food topics with qual/quant synergies on an international scope.
- Good knowledge of qual/quant methods and research companies' expertise and skills.
- Strong commercial acumen.
- Fluency in French and English.
- Willingness to travel, particularly to France.
- Excellent organization and flexibility skills, with the ability to work on multiple projects simultaneously and prioritize tasks.
- Autonomy to implement DIY in-house pieces of qual or quant research, including questionnaire writing, interviews/groups moderation, data/content analysis, and report writing.
- Strong project management skills.
- A competitive salary package, including a base salary of £53,300-£80,000, bonus, and car allowance.
- Family-friendly policies, including flexible working schedules and the possibility to expense overnight stays in Uxbridge if living more than 90 miles away.
- A collaborative and new workspace with monthly building events.
- Generous matching pension scheme (L&G).
- Company-paid dental insurance (BUPA) and private medical insurance for you and your family (AXA).
- Life assurance.
- 25 days of annual leave + 8 BH.
- Long Service Scheme (1 additional day off per year from Year 2 until reaching 30 days).
- Cultural Holiday Swap.
We are an agile business with a start-up and entrepreneurial feel, offering a strong salary package, private healthcare, and an excellent bonus structure. Our hybrid working model allows for 2 days a week in our new collaborative office in Uxbridge. We also offer opportunities to further your career within the UK [function] structure.
Sodiaal is a disability-inclusive company.
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