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Senior Marketing Manager EU
1 month ago
London, Greater London, United Kingdom Amazon UK Services Ltd. Full timeAbout the RoleWe are seeking a talented Senior Marketing Manager to join our team in EU. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive marketing strategy to drive brand awareness and generate inbound leads into the application funnel.Key ResponsibilitiesSupport the development of the overall...
Senior Marketing Manager EU
2 months ago
We are seeking a highly skilled Senior Marketing Manager to join our team in EU. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive marketing strategy to drive growth and awareness for our Delivery Service Partner (DSP) program in EU and APAC.
Key Responsibilities- Develop and implement a market research strategy to identify insights and targeting strategies for our DSP program.
- Refine Amazon's DSP proposition to differentiate it from the competition and oversee execution across audience segments and channels.
- Own the measurement framework, inclusive of brand health metrics and channel attribution models, to track the effectiveness of our marketing efforts.
- Run creative and message testing across the marketing funnel and different channels to drive perception and engagement.
- Collaborate cross-functionally with stakeholder teams to deliver a best-in-class experience across the marketing funnel.
- Experience using data, reporting, or tools to measure performance and make adjustments accordingly.
- Experience directly managing teams and guiding creative input, development, and execution from concept to completion.
- Experience in marketing or marketing research, with a strong background in performance marketing and lead generation campaigns.
- Experience presenting metrics and progress to goal to senior leadership.
- Experience driving direction and alignment with cross-functional teams.