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Marketing and PR Coordinator
2 months ago
**About Us**
Lyon & Turnbull is a leading fine art and luxury auction house seeking a highly skilled Marketing and PR Coordinator to join our team in London.
Key Responsibilities
- Develop and implement marketing campaigns to increase engagement and reach of targeted events and the company's position in the heart of London.
- Coordinate marketing activities for all events in our central London location, including auction promotion and consignment, events promotion, and location brand building.
- Provide general support for the London Specialist Departments team, including management of department marketing schedules, sales information, digital reporting, and generation of social media content.
- Manage location-specific marketing budget distribution and performance, including ROI of campaigns.
- Work closely with the London and Marketing teams to deliver an effective marketing strategy to meet Lyon & Turnbull London's business objectives at the best value.
- Create press releases and work with press contacts to gain additional exposure and highlight special projects.
- Support consignment efforts in London, working in collaboration with the UK marketing team on digital and print advertising channels.
- Support the creation of location-specific materials, including email, print, advertising, and social media, working with the Content Marketing Manager and Graphic Designer.
- Work with the Content Marketing Manager and Head of Photography to create and manage the production of campaign content, including copy, film, photography, and editorial.
- Work with the Digital Marketing and SEO Manager to manage content and coordination of location-specific digital advertising on paid social and paid search channels.
- Undertake niche marketing activity to support specific campaigns.
- Work with the London Gallery Manager and Business Development team to schedule and promote events in the company's London gallery, external venues, and in the South of England.
- Work with the Digital Marketing and SEO Manager to collate and present data-driven marketing reports to assess campaign performance.
- Work with insights collated by the Digital Marketing Manager and other sources to continually optimize activity on a regular and ongoing basis.
Requirements
- Degree-level education in a relevant subject or equivalent working experience.
- Work experience in a marketing position within a creative field, having previously implemented and managed multi-channel campaigns.
- Experience creating social media content, including video and stills, for various channels.
- Proficiency in Microsoft 365 suite, email-marketing systems, and other relevant software.
What We Offer
- Full-time position with standard company hours (9am-5pm, Monday to Friday).
- Option for hybrid working available (collaboration powered by Microsoft Teams).
- 28 days annual leave (including bank holidays), increasing to 33 with service.
- Birthday day off.
- Additional holidays over Christmas office closure.
- Enhanced family-friendly policies.
- Annual travel season ticket loan.
- Cycle to work scheme.