SEO Campaign Outreach Specialist

2 weeks ago

London, Greater London, United Kingdom carwow Full time

About Carwow Group

Carwow Group is a leading online automotive platform driven by a passion for getting people into cars. Our mission is to become the go-to destination for car-changing, reaching drivers everywhere with our portfolio of personality-rich automotive brands.

We've grown from a simple reviews site to one of the largest online car-changing destinations in Europe, with over 10 million customers using our platform to buy and sell cars. Our recent acquisition of Autovia has doubled our audience, and we now have one of the biggest YouTube channels in the world, with over 1 billion annual views, and sell millions of print copies of our magazines.

Why Work with Us?

We're a winner of the prestigious Culture 100 award, recognizing the most loved and happiest tech companies to work for. We've also raised $52 million in funding to accelerate our growth plans, led by global venture capital firm Bessemer Venture Partners.

As pioneers, we're always driving for new territory and positive change. Our work is never done, and we're looking for talented individuals to join our team and help us revolutionize the car-changing industry.

About the Role

This role sits in our Organic Growth team, responsible for maximizing our organic opportunity and growing our organic traffic. You'll be tasked with building links and increasing mentions to drive maximum results, using tools to discover the right websites to engage with, working closely with our Communications team, and developing and overseeing an outreach plan.

Key Responsibilities

  • Utilize SEO and outreach tools to discover and engage with relevant websites
  • Work closely with the Communications team to amplify PR and marketing activity
  • Develop and oversee an outreach plan to drive maximum results
  • Build relationships with relevant bloggers and social influencers to promote automotive content engagement
  • Stay up-to-date with SEO, social media, and internet marketing trends

Requirements

  • Experience using SEO and outreach tools/platforms
  • At least 1-2 years of experience implementing outreach campaigns with a track record of delivering ROI and organic growth
  • Good communication and relationship-building skills
  • Awareness of SEO, PR, and marketing, and how they work together
  • Strong copywriting skills
  • Proactive and self-motivated
  • Organized and methodical, with the ability to juggle multiple tasks/priorities
  • Creative outlook and ability to come up with fresh ideas for content promotion
  • Numerate and able to write up performance reports and summaries
  • Intermediate user of Excel or other spreadsheet packages
  • Educated to degree level or similar

What We Offer

  • Hybrid working that works around you
  • Competitive salary
  • Matched pension contributions
  • Share options
  • Vitality Private Healthcare
  • Life Assurance
  • Monthly coaching sessions with Spill
  • Enhanced holiday package
  • 28 days annual leave
  • 1 day for your wedding
  • 1 day off when you move house
  • On your third year anniversary, you get 30 days of annual leave per year
  • On your tenth year anniversary, you get 35 days of annual leave per year
  • Option to buy 3 extra days of holiday per year
  • Work from abroad for a month
  • Inclusive parental, partner, and shared parental leave policies
  • Bubble childcare support and discounted nanny fees
  • The latest tech
  • Up to £500/€550 home office allowance
  • Generous learning and development budget
  • Regular social events
  • Refer a friend, get paid

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