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About Frasers Group
Frasers Group is a leading international retailer with a portfolio of brands that includes Sports Direct, House of Fraser, and more. We are committed to delivering exceptional customer experiences and driving business growth through innovative marketing strategies.
Job Summary
We are seeking a highly skilled Senior Marketing Assistant to join our team. As a key member of our marketing department, you will play a vital role in supporting the development and execution of marketing campaigns, managing administrative tasks, and assisting with the creation and implementation of marketing strategies.
Key Responsibilities
- Assist in the planning and execution of marketing campaigns, including digital, print, and social media initiatives.
- Coordinate the production of marketing materials, including brochures, flyers, email newsletters, and social media content.
- Track and report on the performance of marketing campaigns, providing insights and recommendations for optimization.
- Support the creation of content for various marketing channels, including website updates, blog posts, and social media.
- Assist in managing the company's social media accounts, including scheduling posts, monitoring engagement, and responding to comments.
- Collaborate with the design team to create visually appealing marketing materials.
- Conduct market research to identify trends, customer needs, and competitive activities.
- Analyze data from marketing campaigns and market research to support decision-making and strategy development.
- Prepare reports and presentations for senior management based on research findings.
- Assist in the planning and coordination of marketing events, including trade shows, product launches, and webinars.
- Handle logistics for events, such as booking venues, managing registrations, and coordinating with vendors.
- Ensure marketing materials and promotional items are prepared and delivered on time for events.
- Provide administrative support to the marketing team, including scheduling meetings, managing calendars, and handling correspondence.
- Maintain and organize marketing files, documents, and databases.
- Assist with budget tracking and invoice processing.
Requirements
- Formal marketing qualification, degree, or similar.
- English and Maths GCSE minimum of a 4 or C grade.
- Master's degree in marketing or similar.
- Minimum of 2-4 years working within a marketing support role, with demonstrated ability to manage multiple tasks and projects.
- Strong organizational and multitasking abilities.
- Excellent written and verbal communication skills.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing software (e.g., CRM, email marketing tools, social media platforms).
- Basic knowledge of graphic design software (e.g., Adobe Creative Suite) is a plus.
- Analytical mindset with the ability to interpret data and make recommendations.
About You
We are looking for a highly motivated and experienced marketing professional who is passionate about delivering exceptional customer experiences and driving business growth through innovative marketing strategies. If you have a strong background in marketing, excellent organizational skills, and the ability to work effectively in a fast-paced environment, we would love to hear from you.
