Senior Marketing Coordinator

4 weeks ago

Coventry, Coventry, United Kingdom CBS Arena Full time
Job Description

Role Summary:

The Senior Marketing Assistant plays a vital role in supporting the Marketing Team by coordinating and executing marketing activities, managing administrative tasks, and assisting with the recreation and implementation of marketing strategies.

Key Responsibilities:

  • Campaign Co-ordination and Execution:
    • Assist in the planning and execution of marketing campaigns, including digital, print, and social media initiatives.
    • Coordinate the production of marketing material, including brochures, flyers, email newsletters, and social media content.
    • Track and report on the performance of marketing campaigns, providing insights and recommendations for optimization.
  • Content, Creation, and Management:
    • Support the creation of content for various marketing channels, including website updates, blog posts, and social media.
    • Assist in managing the company's social media accounts, including scheduling posts, monitoring engagement, and responding to comments.
    • Collaborate with the design team to create visually appealing marketing materials.
  • Market Research and Analysis:
    • Conduct market research to identify trends, customer needs, and competitive activities.
    • Analyze data from marketing campaigns and market research to support decision-making and strategy development.
    • Prepare reports and presentations for senior management based on research findings.
  • Event Co-ordination:
    • Assist in the planning and coordination of marketing events, including trade shows, product launches, and webinars.
    • Handle logistics for events, such as booking venues, managing registrations, and coordinating with vendors.
    • Ensure marketing materials and promotional items are prepared and delivered on time for events.
  • Administrative Support:
    • Provide administrative support to the marketing team, including scheduling meetings, managing calendars, and handling correspondence.
    • Maintain and organize marketing files, documents, and databases.
    • Assist with budget tracking and invoice processing.
  • Collaboration and Communication:
    • Liaise with internal teams, such as sales, product development, and customer service, to ensure alignment of marketing efforts with company goals.
    • Communicate effectively with external partners, vendors, and agencies to coordinate marketing activities.
    • Provide support for cross-functional projects as needed.

Requirements:

  • Relevant qualifications, including a formal marketing qualification, degree, or similar.
  • English and Maths GCSE minimum of a 4 or C grade.
  • Master's degree in marketing or similar.
  • Minimum of 2-4 years working within a marketing support role, with demonstrated ability to manage multiple tasks and projects.

Aptitude, Skills, and Abilities:

  • Strong organizational and multitasking abilities.
  • Excellent written and verbal communication skills.
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing software (e.g., CRM, email marketing tools, social media platforms).
  • Basic knowledge of graphic design software (e.g., Adobe Creative Suite) is a plus.
  • Analytical mindset with the ability to interpret data and make recommendations.

Additional Information:

  • Ability to work independently and as part of a team.
  • Attention to detail and a high level of accuracy.
  • Creativity and a proactive approach to problem-solving.

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