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Web Data Analyst

2 months ago

Nottingham, Nottingham, United Kingdom NHS Supply Chain Full time

Job Summary:

NHS Supply Chain is seeking a skilled Web Data Analyst to drive data-driven insights and optimize our digital presence.

Key Responsibilities:

  • Analyzing website traffic, user behavior, and conversion data to identify opportunities for improvement and inform strategic decisions.
  • Utilizing web analytics tools such as Google Analytics to effectively track and analyze website traffic, user engagement, and conversion metrics.
  • Performing in-depth analysis of user behaviors and segments to gain insights into customer touchpoints and opportunities for performance optimization.
  • Preparing and coordinating the completion of various data and analytics reports to support decision making, strategic planning, and tracking KPI performance.
  • Fostering productive working relationships with product and content owners to advance web analytics event tagging, ensuring effective measurement of site traffic and behavioral activity from direct and indirect sources.
  • Providing guidance to team members on interpreting analytics data through the creation of knowledge sharing and training opportunities.

What We Offer:

  • Hybrid working opportunities, giving you the flexibility to work collaboratively in the office and remotely.
  • Recognition of employees' hard work and contributions with annual bonus schemes, long service, and VIP colleague awards.
  • 27 days holiday plus bank holidays, with the option to purchase an additional 5 days.
  • Dedication to employee development, through in-house training, support, and access to external qualifications to maximize potential.
  • A focus on employee well-being, offering 1 day of paid well-being leave and free access to the 24/7 Employee Assistance Programme.
  • Generous pension scheme, with the company contributing 12% when the employee contributes 6%.
  • Access to the Flexible Benefits Scheme, where employees can choose from a variety of benefits such as Life Insurance, Critical Illness Cover, Income Protection, Health Cash Plan, Dental Insurance, and additional pension contributions.
  • 2 days of paid volunteering leave, allowing employees to give back to their community.
  • Access to many discounts from the Blue Light Card to NHS Discounts.

Requirements:

  • Proven experience in Web Analytics (minimum 3+ years direct or relevant experience).
  • Proficiency in web analytics tools such as Google Analytics or similar platforms, with the ability to extract and manipulate data to generate insights.