E-commerce Marketing Specialist

3 days ago

StokeonTrent, Stoke-on-Trent, United Kingdom Safer Hand Solutions Full time
About the Role

We are seeking an experienced E-commerce Marketing Executive to join our marketing function at Safer Hand Solutions, a leading manufacturer and distributor of specialist items. As an E-commerce Marketing Executive, you will be responsible for delivering sales targets and executing monthly calendar activity plans for our branded websites.

Key Responsibilities
  • Work alongside our Head of Department to develop monthly sales and content activity plans for a portfolio of branded websites.
  • Manage the execution of monthly plans, including product promotional activity and content activity for the branded websites.
  • Collaborate with in-house teams and digital agencies to develop monthly acquisition plans for the portfolio of branded websites.
  • Oversee the execution of monthly acquisition plans, including PPC, affiliate, and email marketing activities for the branded websites.
  • Run on-site SEO projects to drive search rank targets against priority search words and phrases.
  • Ensure product content for all new product launches meets the required standard.
  • Provide monthly performance reports on website operations based on agreed KPIs, including forecast targets, website conversion rate optimization, and revenue.
Requirements
  • Experience in running a transactional website via a web platform such as Shopify or Woo Commerce.
  • Experience in performance marketing activities such as PPC, paid social, and affiliate marketing.
  • Ability to work under pressure, managing budgets to achieve agreed sales targets.
  • Experience in content creation, either with a Design Studio or experience of building digital content with applications such as Canva and Adobe Illustrator.
  • Proficiency in Microsoft Excel, including formulas, lookups, and data validation.
What We Offer
  • 25 Days Annual Leave + Bank Holidays
  • Free parking on all sites
  • Complimentary drinks
  • Staff discount on all products
  • Employee Assistance Program
  • Refer a Friend Scheme
  • Training and development
  • Eye care allowance
  • Exclusive discounts on cinema, holidays, days out, eating out, and much more
  • Long service incentives and rewards
  • Annual bonus scheme

This is an exciting opportunity for anyone looking to join a fantastic, values-based employer who genuinely cares about their people.

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