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Digital Insights Specialist
2 months ago
Digital Insights Specialist
Location: Birmingham – Hybrid Work Model
Salary: Up to £40,000
ABOUT THE ORGANIZATION
A leading name in the health and wellness sector in the UK is on the lookout for a Digital Insights Specialist to enhance their Analytics team.
ROLE OVERVIEW
As a Digital Insights Specialist, you will collaborate closely with the Senior Digital Analyst to monitor and analyze user pathways on the website, evaluate campaign performance, and assist with A/B testing and personalization initiatives. You will leverage essential tools such as GA4 and Google Tag Manager to gain insights into customer interactions on the site.
REQUIRED SKILLS AND EXPERIENCE
- Proven expertise in Google Analytics and Google Tag Manager is essential.
- Familiarity with A/B testing methodologies is advantageous.
EMPLOYEE BENEFITS
Competitive salary of up to £40,000.
Opportunities for professional growth and career advancement.
APPLICATION PROCESS
Interested candidates are encouraged to submit their CV through the designated application process.