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Digital Marketing Specialist

2 months ago


Liverpool, Liverpool, United Kingdom The Very Group Full time

About Us

The Very Group is a leading e-commerce company that helps families get more out of life. We understand that our customers work hard for their families and have a lot to balance in their busy lives. That's why we combine amazing brands and products with flexible payment options on our website to help them say yes to the things they love.

About the Role

We are expanding our Digital Marketing Team to help maximize the profitable acquisition of new customers and generation of sales from existing customers across Paid Social platforms. We are recruiting for a Digital Marketing Executive who will be responsible for the operational execution of campaigns in social platforms and is accountable for the day-to-day management of efficient media spend and generation of new customers.

Key Responsibilities:

  • Plan and build campaigns across Meta, Pinterest, TikTok, and YouTube platforms.
  • Maintain and optimize activity to ensure successful delivery against KPIs such as ROI, CTR, CPM.
  • Look for opportunities to continually evolve accounts in line with business objectives and the changing landscape of paid social.
  • Use platform and internal data to report the performance of activity to different stakeholders both internally and externally.
  • Identify test and learn opportunities to improve performance and advance the paid social strategy.
  • Advise and contribute to creative briefs for campaigns, understanding the role of creative across the funnel.
  • Work collaboratively with a team of digital marketing executives.
  • Keep up to date on industry and platform trends and changes.

About You

We are looking for a highly motivated and experienced Digital Marketing Executive who has:

2-3 years of digital marketing experience.Hands-on experience of managing Paid Social campaigns.Experience of both direct response activity utilizing feeds and branding activity.Good team working skills.Customer-focused.Excellent communication and organizational skills.Proactive and enthusiastic.Ability to work under pressure to tight deadlines.High attention to detail.PC literate, especially in Word, Excel, and PowerPoint.

Some of Our Benefits

  • Flexible, hybrid working model.
  • Inclusive culture and environment.
  • £250 flexible benefits allowance to suit your needs.
  • 27 days holiday + bank holidays.
  • Udemy learning access.
  • Bonus potential (performance and business-related).
  • Up to 25% discount on Very.co.uk.
  • Matched pension up to 6%.