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Conversion Rate Optimization Manager

2 months ago


London, Greater London, United Kingdom VML Full time
About the Role

We are seeking a highly skilled CRO Lead to join our team at VML, a leading digital solutions company. As a CRO Lead, you will play a key role in driving business growth by optimizing user experiences and improving conversion rates for our clients.

Key Responsibilities
  • Lead Optimization Projects: Oversee key optimization projects, including experimentation, personalization, and customer activation, to drive business growth and improve user experiences.
  • Collaborate with Cross-Functional Teams: Work closely with developers, analysts, UX/UI designers, and other stakeholders to ensure seamless implementation of optimization projects.
  • Develop and Implement Optimization Strategies: Plan and implement optimization strategies to improve conversion rates, user engagement, and overall business performance.
  • Manage Client Relationships: Build and maintain strong relationships with clients to understand their business needs and deliver tailored optimization solutions.
  • Stay Up-to-Date with Industry Trends: Stay current with the latest optimization techniques, tools, and technologies to drive business growth and improve user experiences.
Requirements
  • Digital Experience: Proven experience in digital optimization, with a strong understanding of user experience, conversion rate optimization, and personalization.
  • Leadership Skills: Proven ability to lead and manage complex optimization projects, with a strong focus on collaboration and stakeholder management.
  • Problem-Solving Skills: Excellent problem-solving skills, with the ability to analyze complex data and develop effective optimization strategies.
  • Communication Skills: Strong communication skills, with the ability to present complex optimization strategies to clients and stakeholders.
  • Technical Skills: Proficiency in optimization tools, such as Optimizely, Webtrends Optimize, Adobe Target, and AB Tasty.
What We Offer

We offer a dynamic and supportive work environment, with opportunities for career growth and professional development. Our team is passionate about delivering exceptional digital experiences, and we're looking for like-minded individuals to join us on this journey.