Digital Marketing Specialist

5 days ago


Bury, Borough of Bury, United Kingdom Intellect Group Full time

Job Summary:

We are seeking a highly skilled Digital Marketing Specialist to join our team at Intellect Group. As a Digital Marketing Specialist, you will be responsible for managing and optimizing paid campaigns across various platforms, including Google Ads and Microsoft Ads.

Key Responsibilities:

  • Develop and execute paid advertising strategies to drive business growth and revenue.
  • Manage and optimize paid campaigns across Google Ads, Microsoft Ads, and other platforms to ensure maximum ROI.
  • Conduct keyword research and A/B testing to identify areas for improvement and optimize campaign performance.
  • Collaborate with the marketing team to align paid advertising strategies with broader marketing goals.
  • Analyze campaign performance using Google Analytics and provide data-driven insights to inform future marketing decisions.

Requirements:

  • At least 1 year of experience in managing paid advertising campaigns.
  • Proficiency in Google Ads, Microsoft Ads, and Google Analytics.
  • Excellent analytical skills with the ability to interpret data and drive campaign performance.
  • Strong copywriting skills with experience crafting engaging and high-converting ad content.

What We Offer:

  • Competitive salary based on experience.
  • Opportunity to grow within a forward-thinking company that values innovation and sustainability.
  • A supportive and collaborative team environment that fosters creativity and growth.


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