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Data Insights Analyst

2 months ago

London, Greater London, United Kingdom Match Digital Full time
£60,000 – £70, % bonus + benefits

We're seeking a talented Data Insights Analyst to join our Digital Experience team at Match Digital, a leading digital transformation agency. This is a new business unit comprised of Data Science & Analytics, Product, Engineering, Design, Operations, & Strategy teams.

This Digital Experience team functions like a startup within the business, advising executive teams on all things related to their consumer's digital experience, taking ownership for the end-to-end digital customer journeys.

As a Data Insights Analyst, you will support the definition of the personalisation strategy with the goal of offering customers a highly personalised customer experience through interactions in-store and online.

You will advise teams on personalisation and recommendation models that lead to an improvement in digital customer experience, collaborate with internal teams to drive the optimisation of performance analyses, landing page testing and funnel optimisation.

Key responsibilities include:

  • Designing experiments to quantify performance of models and product
  • Working with big data, using data science techniques and alongside engineers to define data pipeline needs
  • Understanding stakeholder requirements, desired outcomes and setting performance KPIs that develop a robust plan for customer personalisation and recommendations
  • Understanding of Next Best Action models and solutions, and a broad understanding of how Data Science integrates into the wider tech stack
  • Experience in digital customer experience or digital marketing
  • Knowledge of A/B testing best practices, including processes, capabilities and tools

What we offer:

  • A flexible working environment and the ability to work from home / flexible hours
  • Private healthcare and private dental insurance
  • Competitive pension, 28 days holiday (excluding bank holidays)
  • Company laptop and mobile phone, season ticket loan and cycle to work schemes