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Global Marketing Leader: Performance Marketing and Growth
2 months ago
As the Global Head of Marketing for Techniche, you will be responsible for leading the marketing and growth outcomes for our company. This includes:
Key Responsibilities:- Leading the development and execution of the global marketing strategy to drive business growth and revenue.
- Managing and overseeing the marketing team to ensure alignment with company goals and objectives.
- Developing and implementing marketing campaigns to increase brand awareness, drive lead generation, and enhance customer engagement.
- Collaborating with cross-functional teams to integrate marketing efforts with sales, product, and customer success initiatives.
- Analyzing market trends, competitor activity, and customer behavior to inform marketing strategies and optimize campaign performance.
- Managing the marketing budget to ensure effective allocation of resources and maximize return on investment.
- Staying up-to-date with industry developments and best practices to ensure the marketing team remains competitive and innovative.
- Proven experience in leading global marketing teams and developing successful marketing strategies.
- Strong understanding of marketing principles, including branding, demand generation, and customer engagement.
- Excellent communication and leadership skills, with the ability to motivate and inspire team members.
- Ability to analyze complex data and make informed decisions to drive business growth.
- Experience with marketing automation tools, CRM systems, and analytics platforms.
- Strong understanding of the SaaS industry and the challenges faced by companies in this space.
- A dynamic and fast-paced work environment with opportunities for growth and development.
- A competitive salary and benefits package, including health insurance, retirement plan, and paid time off.
- A collaborative and supportive team culture with a focus on innovation and excellence.
- The opportunity to work with a leading company in the SaaS industry and contribute to its continued success.