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Marketing Professional
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A leading construction company in the Ipswich area is seeking a skilled Marketing Executive to join their team. This is a full-time permanent position working Monday - Friday 9.00am - 5.00pm and offering a competitive salary of £26,000 - £28,000 per annum, depending on experience. The company offers a hybrid working arrangement, with a minimum of 3 days in the office and 2 days from home.
Reporting to the Marketing Manager, the successful candidate will be responsible for:
- Developing and maintaining the corporate brand, ensuring consistency across all marketing materials.
- Creating and delivering marketing campaigns in line with the company's marketing strategy, measuring their effectiveness and proposing improvements based on outcomes and associated metrics.
- Planning and executing physical and digital exhibitions and events programmes, showcasing the company's products and services.
- Managing social media across all B2B platforms, including LinkedIn, Twitter, and other relevant channels, creating and scheduling content, and writing engaging copy.
- Scripting and producing printed and digital materials, including brochures, flyers, and presentations.
- Liaising with internal experts to generate accurate industry and thought leadership technical content, highlighting the company's expertise and knowledge.
- Assisting in the delivery of PR programmes to match the company's marketing focuses, ensuring a strong media presence.
- Collaborating with creative agencies, designers, suppliers, and providers to maintain the corporate brand within their deliverables, ensuring consistency and quality.
- Working with the marketing team to develop collateral and content for presentations, videos, and other multimedia activities, showcasing the company's products and services.
- Liaising with the external sales team and product development managers to identify projects and products suitable for external and internal promotion, ensuring a strong sales pipeline.
- Inputting, importing, and maintaining client contact data gained from marketing activities within the CRM database (Salesforce), ensuring accurate and up-to-date information.
Requirements for the Marketing Executive position include:
- At least 3 years' experience in a PR and marketing role, preferably in a B2B setting.
- Proven experience in maintaining and delivering marketing and PR strategies, with a strong understanding of the construction industry.
- Advanced knowledge of platforms and applications such as Photoshop, PowerPoint, and video editing software, with the ability to create high-quality visual content.
- Educated to a degree level or equivalent, with a strong understanding of marketing principles and practices.
- Construction industry experience is highly desirable, with a strong understanding of the sector's trends and challenges.
The company offers a range of benefits, including:
- Hybrid working arrangement, with a minimum of 3 days in the office and 2 days from home.
- Life Assurance.
- Income Protection Insurance (after 6 months).
- Healthcare (after completion of probation).
- Pension Scheme.
- Joining Bonus of £500 after completion of 3 months' service.
- Bonus Structure (OTE £31,700).
- 20 days annual leave increasing to 25 days after 1 year.
- Training and development opportunities.
- Wellness programme.