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Marketing Strategist

2 months ago


Warrington, Warrington, United Kingdom Hays Business Support Full time

About Hays Business Support

Hays Business Support is a leading provider of business solutions, committed to delivering exceptional services to our clients. We are currently seeking a talented and experienced Senior Marketing Executive to join our team and help achieve our ambitious goals.

About the Role

We are looking for a Senior Marketing Executive to lead the development and implementation of comprehensive marketing strategies to drive brand awareness, engagement, and growth. The ideal candidate will have a proven track record of developing and executing successful marketing strategies, with a strong understanding of digital marketing tools and platforms.

Key Responsibilities

  1. Strategic Planning: Develop and implement comprehensive marketing strategies to drive business growth and development.
  2. Campaign Management: Lead the creation, execution, and optimization of multichannel marketing campaigns, including digital, social media, and traditional marketing.
  3. Market Research: Conduct market research to identify trends, customer needs, and competitive landscape to inform marketing strategies.
  4. Content Creation: Oversee the development of high-quality marketing content, including blog posts, social media posts, and email newsletters.
  5. Analytics & Reporting: Monitor and analyze marketing performance metrics, providing regular reports and insights to senior management.
  6. Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.

Requirements

  1. Experience: Minimum of 3 years of experience in a senior marketing role, preferably within the technology and innovation industry.
  2. Proven track record of developing and executing successful marketing strategies.
  3. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, SEM, social media management tools).
  4. An analytical mindset with the ability to interpret data and make data-driven decisions.
  5. Creative thinking and problem-solving skills.

What You'll Get in Return

  1. Competitive Salary: Reflective of your experience and skills.
  2. Benefits: Comprehensive benefits package including health insurance, retirement plans, and more.
  3. Professional Development: Opportunities for continuous learning and career advancement.
  4. Work Environment: A supportive and inclusive workplace culture that values diversity and innovation.