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Lead Product Manager, Martech

2 months ago

London, Greater London, United Kingdom Depop Full time

About the Role

We are seeking a highly skilled Lead Product Manager to join our Martech team at Depop. As a key member of our product organization, you will be responsible for driving the product vision, prioritizing roadmaps, and collaborating with cross-functional teams to deliver value to our users.

Key Responsibilities

  • Develop and execute a feasible roadmap that enables us to achieve our marketing goals.
  • Define and monitor MarTech KPIs in collaboration with Paid Marketing, Product, Engineering & other key stakeholders.
  • Be a key driver of defining, evolving and executing on our Adtech strategy, which aligns with the company's broader goals and vision and flexes according to the changing privacy and tooling landscape.
  • Work closely with the Martech engineering and product leads, rolling your sleeves up and troubleshooting any technical challenges, making trade-offs, recognising and resolving, or escalating any obstacles before they impact delivery.
  • Ensure that all Martech products and practices comply with relevant current and upcoming regulations.
  • Keep return on investment at the forefront of your mind, work with the engineering and marketing teams to evaluate build vs buy options in the Adtech space.
  • Make informed, pragmatic decisions, effectively communicate your rationale and learnings to technical and non-technical peers and stakeholders, foster the sharing of knowledge and understanding between the team and their internal customers.
  • Keep abreast of and share industry trends, privacy changes, competitor offerings, and emerging technologies to maintain Depop's competitive edge.

Requirements

  • Expert adtech domain knowledge. You have a deep and applied understanding of the advertising ecosystem, including product catalogues, ad conversion data, targeting and measurement, as well as the changing privacy and compliance scape.
  • Well versed in the Martech technical stack. You're a hands-on, pragmatic problem solver who collaborates closely with engineering to deliver value to users early and often. You have a proven ability to roll out marketing technology solutions in mobile apps.
  • Entrepreneurial and analytical. You think constantly about driving results, have a strong bias to action and experience with end to end data reconciliation and validation, from the client to business reports.
  • Experienced Product Manager. You have considerable experience as a Product Manager/Owner in an agile, fast-moving environment, with a focus on AdTech or digital advertising products (feeds, offsite ads, attribution etc).
  • Excellent communication and leadership skills. You are adaptable, articulate, and can effectively influence and collaborate with all levels of stakeholders (up to exec).

About Depop

Depop is the community-powered fashion marketplace to buy and sell circular fashion, with over 30 million registered users in more than 150 countries. We're a place for anyone to discover and celebrate their style on their own terms, and to feel good about their fashion choices by extending the lives of millions of garments.

We're an equal opportunity employer, committed to building a diverse and inclusive environment for all employees. We celebrate diversity and are passionate about creating an inclusive workplace where everyone feels valued and respected.