Senior Martech Consultant

4 weeks ago

London, Greater London, United Kingdom TMWUnlimited... Full time

Job Summary

We are seeking a highly skilled Martech Strategy Lead to join our team at TMW Unlimited. As a key member of our Martech and digital transformation consultancy team, you will work closely with our clients to advise and help them choose and use the appropriate marketing and advertising tools to achieve their commercial and customer experience objectives.

Key Responsibilities

  • Lead a range of MarTech focused client engagements
  • Ensure that projects stay on track by liaising with stakeholders and producing materials to support and direct operations
  • Requirements gathering, definition and user story development
  • Define and communicate Martech strategy and roadmap to senior client stakeholders
  • Programme management to ensure on-time, on-budget development delivery
  • Run workshops and masterclasses
  • Evaluate and validate new Martech initiatives
  • On occasion, act as implanted Product Owner for specific Martech platforms
  • Act as a MarTech SME within inter-disciplinary agency pitch teams to secure new business opportunities

Requirements

  • Proven experience in a similar Martech consultative role, ideally gained within an agency or consultancy environment with a solid grounding in data and marketing technology
  • A broad knowledge of systems along the entire marketing technology chain, such as CDP, MAP, Journey Orchestration, DMP and adjacent technologies such as CRM, MDM, Consent Management Platforms, analytics tools
  • A deep understanding of at least one Marketing Automation tool
  • Prior experience of at least one major MarTech platform
  • Competent to advanced ability in MS PowerPoint and Excel
  • with project managing end-to-end Martech development projects with proven task and project management skills
  • Stakeholder management to senior management/ C-Suite level
  • Business analysis skills – experience of identifying, documenting, and prioritising client needs
  • The ability to elicit business requirements and translate these into technical solutions

About Us

TMW Unlimited is a leading digital and advertising agency with a strong heritage in CRM and award-winning creativity. We combine deep digital and advertising expertise to make it all happen. We believe that ideas should work everywhere and that brilliant results are what really matter. We are proud to be part of the Accenture Song family, the world's largest tech-powered creative group.

Our Values

We put people first and believe our values make us who we are. We care about each other, our clients and our work. We believe in challenging each other, in standing up, in speaking out. We believe in trying new and difficult things in order to make ourselves and our work better. We actively seek out the new and the unusual, finding inspiration everywhere in the world around us. We are open, accepting and inclusive, and we support each other on our journey to reach our true potential.

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